Phone: 303-899-4000  A division of Decentrix Inc.

Advertising agencies manage campaigns for advertisers across many different mediums including radio, television, print, outdoor and internet. They also may produce advertising content for multiple media types and many different media outlets for a portfolio of clients.

Below are some examples of the exclusive modules we have developed to streamline the process of gathering and reporting critical data.




Media Base Module
This module supports the multi-media campaign analysis at the spot detail level.


Campaign Performance Module
The Media Base Module is extended by this module to add the delivered spot details from the invoices and the surveyed audience delivery data to support campaign delivery analysis.

Production Job Module
This module stores the client job detailed transactions to form the data for detailed job analysis.


Client Profitability Module
This business intelligence module extend the Media Base Module with the Production job data to allow Income and Expenses to provide projected client profitability analysis.


Customer Relationship Management Module
This business intelligence module adds the Accounts Receivable data to the Media Base Module to form an integrated snapshot of the complete Advertiser historical comparative analysis supporting interactive client communication and negotiation.

© Copyright 2001-2008, Decentrix Inc. All rights reserved.
Decentrix Inc. 1200 17th Street, Suite 500, Denver, Colorado, 80202 Phone: 303-899-4000

Privacy Policy | Decentrix Website Solution & Analytic Tools | DishOnTheWeb.com by Decentrix, Dish Network Retailer Solutions
Afftraq Affiliate Sales Tracking Solution | HotDesk, Superior Websites for Small to Medium Size Business

Home Why Business Intelligence Why Data Warehouse Products BIanalytix Toolset Media/Advertising Data Warehouse Best of Breed Products KPIs Dashboards and Portal BIanalytix Features Consulting Industries Advertising Agency Cable MSO Cable Network Radio Satellite Operator Television News FAQ Contact Company