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- METL™ - Media/Advertising specific Extract, Transform and Load (ETL) tool to import standard and customized media data including revenue, inventory, program expenses, web logs, etc... The METL™ module moves data from multiple applications or systems, reformats and cleanses it, and loads it into the media data warehouse MStar™ for analysis.
- MStar™ - this Media Data Warehouse tool structures the transaction history in a Media/Advertising Star Schema for advanced analysis capabilities.
- MCube™ - This OLAP (on-line analytical processing) tool is used to manage all the media data cube subtotals - cubes can be created based on any structured data relationships stored in the data warehouse.
- MPort™ - These are analysis presentation and portal tools for the MBI™ Modules that facilitate the creation of scorecards, dashboards, reports and visualization in graphs, charts and maps. These tools are also used to customize the analysis layout for various job roles and responsibilities with the corporation.
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