Phone: 303-899-4000  /  A division of Decentrix Inc.
1 Media Key Performance Indicators
1.1 Establishing Key Performance Indicators (KPIs) for Media Success
1.2 The Power of KPIs that define Goals as Percentage Improvements
1.3 How are Media Key Performance Indicators defined?
1.4 The Power of Strategic Planning with KPIs
2 Media Data Integrity
2.1 Transactional Security for Sarbanes Oxley (SOX)
2.2 Confidence about the data held in the data warehouse
2.3 Analysis of Historical Attributes
3 Media Data Warehouse and Business Intelligence Benefits
3.1 Preserving Institutional Memory
3.2 Business Intelligence ROI for IT
4 Actionable Media Intelligence
4.1 Designing for Actionable Intelligence
4.2 The Power of Detailed Media Pacing Comparisons
4.3 Media Analysis presented in Tables verses Bar-Charts
4.4 The Power of Detailed Media Pacing Comparisons
4.5 Media Causality Hierarchies for Actionable Analysis
5 Media Revenue Forecasts
5.1 Traditional Projection Reports vs Revenue Forecasting
5.2 Try to always include Forecasts on Reports
5.3 Use Last Year's Pacing to Forecast Future Revenue
5.4 Using Fiscal Reporting Calendars for Forecasting
5.5 Use of Audience Impacts to Forecast Revenue
6 Media Portals
6.1 Why is a Corporate Portal vital to your BI Initiatives?
6.2 Benefits of Providing Employees a Personal Portal Workspace
6.3 The Power of Theme-based Dashboards
6.4 Personalize Analysis with Auto Filtered Dashboards
6.5 Exporting Data from the Media Business Intelligence Portal
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