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Business Intelligence Interests - check all that apply:

Media Base Module
Commercial Bookings & Capacity from the Broadcast Traffic subsystem
Revenue Maximization Module
Source: Market CPT's for the target demographics from industry sources
Content Profitability Module
Source: Program Rights Amortization from the Program Rights subsystem
Web Media Module
Source: Interactive Commercial Delivery from the Internet Traffic system and Page Visit logs from the website



Campaign Performance Module
Source: Nielsen Surveys and research projection books
Real Time Module
Sources: Traffic Spot and Break change audits from the Broadcast Traffic subsystem
Proposal Module
Source: Proposed and Signed Contracts from the Proposal subsystem
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